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Employer Branding HR Certification Institute® (HRCI®)

Employer Branding HR Certification Institute® (HRCI®)

Roberta Matuson Global Strategist, Advisor, Author, President of Matuson Consulting


In the war for talent, having a strong brand can help you attract and retain the most talented employees. Candidates want to work for employers with great reputations—who are known for fairness, flexibility, independence, strong leadership, and opportunities for growth. In this course, leadership consultant and coach Roberta Matuson helps employers understand what top talent considers when evaluating organizations as potential employers, and explains how to build an employer brand to attract talent and keep it compelling and relevant. Become the company people dream of working for—build your brand as a top employer.

HR Certification Institute® (HRCI®)

Recertification Credits: 1
LinkedIn Learning is a recognized Approved Provider #604152. HR Certification Institute® preapproved this program for general recertification credits towards aPHR™, aPHRi™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™.
PHR®, SPHR®, aPHR ™, PHRi ™, SPHRi ™, and PHRca® are trademarks of the HR Certification Institute
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