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Showing posts with the label Irvine

Identifying, Attracting & Growing Digital Audience Certificate

University of California Irvine Stephane A. Muller, EdD Business & Technology Academic Director  Completed by  Dawid F. Prestini April 11, 2021 4 weeks of study Grade Achieved: 92.02% Certifies their successful completion of Identifying, Attracting, and Growing Your Digital Audience E-Marketing Specialization: Identifying, Attracting, and Growing Your Digital Audience. In this course, we will begin with a brief introduction to digital marketing and how a brand’s identity is closely linked to its digital presence. We will explore strategies to identify, grow, and maintain an online audience to help achieve your marketing goals. You are highly encouraged to use this course experience to begin building a digital marketing plan for your current or future business. The activities in this course are all designed to guide you through different sections of a digital marketing plan. Our learning goals for this course are to: - Recognize the current landscape of the digital...

Performance Assessment in the Virtual Classroom Certificate

University of California, Irvine Racquel C. Stephens Instructor UC Irvine Division of Continuing Education This course will help you effectively assess student performance virtually, including compliance issues, feedback models, online grade book functions, and data analysis. We will discuss why effective measures of performance and assessment are a crucial component of any virtual program, and the importance of teachers and administrators understanding both the myths and challenges of assessing performance virtually, administering standardized testing with geographical challenges, and complying with state and local requirements to make sure students are meeting requirements. Through the successful completion of this course, you will be able to: • Examine the importance of authentic performance and assessment in the virtual classroom. • Discuss academic integrity and remote assessments in the virtual classroom.  • Apply best practices for data analysis and grade book management. •...