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Showing posts with the label LEARNING PATH

Become a Marketing Coordinator Certificate Path

 Become a Marketing Coordinator Certificate Path A marketing coordinator helps the marketing department to run smoothly. Successful marketing coordinators are detail oriented and organized. Learn the skills necessary to thrive in this fast-paced job, from design to market research and digital marketing. This path assumes basic knowledge of administrative and professional communication skills, as covered in the Become an Administrative Professional learning path. COURSES: Marketing Foundations By: Drew Boyd Digital Marketing Foundations By: Brad Batesole Learning Web Analytics By: Matt Bailey Market Research Foundations By: Sarah Weise Social Media Marketing Foundations By: Brian Honigman Email and Newsletter Marketing Foundations By: Megan Adams Introduction to Graphic Design By: Tony Harmer Project Management Simplified By: Chris Croft Customer Service Foundations By: Jeff Toister

Become a Public Relations Specialist Path Certificate

Become a Public Relations Specialist Path Public relations (PR) specialists are the connection between organizations, news media, and the public. They play a critical role in helping shape public perception, and communicating a company’s brand. Learn the essential skills you need to become an effective public relations specialist. COURSES: Public Relations Foundations By: Deirdre Breakenridge  Public Relations Foundations: Media Training By: Deirdre Breakenridge Marketing Communications By: Deirdre Breakenridge Crisis Communication By: Laura Bergells Writing a Press Release By: Andrea Holland Social Media Monitoring: Strategies and Skills By: Martin Waxman Branding Foundations By: Drew Boyd Advanced Branding By: Brad Batesole Repairing Your Reputation By: Lida Citroën Shane Snow on Storytelling By: Shane Snow

Become a Customer Service Specialist Learning Path

 Become a Customer Service Specialist Learning Path Discover how to provide great customer service and make your customers feel heard. Develop and sustain great relationships, even when customers get abusive or unruly. Learn skills to listen to customer needs, build rapport with those you're helping, and turn challenging customers into true allies. COURSES: Customer Service Foundations By: Jeff Toister Customer Service: Problem Solving and Troubleshooting By: Noah Fleming Building Rapport with Customers By: Myra Golden Customer Service: Call Control Strategies By: Myra Golden Customer Service: Handling Abusive Customers By: David Brownlee Creating Positive Conversations with Challenging Customers By: Myra Golden De-Escalating Intense Situations By: Myra Golden Customer Service: Serving Customers Through Chat and Text By: Leslie O'Flahavan

Become an SEO Expert LEARNING PATH

Become an SEO - Expert LEARNING PATH An SEO expert plays a vital role in helping companies build their businesses and attract new customers through web traffic. Learn the fundamentals of SEO, and discover how to analyze and optimize your site, and create an effective strategy for your SEO efforts. Course: SEO Foundations By: David Booth Course: SEO: Link Building By: Anson Alexander Course: SEO Keyword Strategy By: Matt Bailey Course: SEO: Videos By: Matt Bailey Course: Local SEO By: Brad Batesole Course: International SEO By: David Booth

Become a Project Manager PATH

Become a Project Manager PATH Project managers are catalysts for change. Learn how to manage projects from beginning to end using proven project management techniques. After completing this learning path, you'll have the skills and knowledge to manage simple projects as well as complex, enterprise-wide initiatives. Project Management Foundations By: Bonnie Biafore Project Management Foundations: Ethics By: Bob McGannon Project Management Foundations: Requirements By: Daniel Stanton Project Management Foundations: Schedules By: Bonnie Biafore Project Management Foundations: Budgets By: Bob McGanno Project Management Foundations: Teams By: Daniel Stanton Project Management Foundations: Communication By: Doug Rose Project Management Foundations: Risk By: Bob McGannon Managing Project Stakeholders By: Natasha Kasimtseva Microsoft Project Quick Tips By: Bonnie Biafore Bonnie Biafore PMP, Trainer, Best-Selling Author Bob McGannon PMP and PRINCE2 Certified Consultant, Author, and Speaker

Become a Social Media Marketer PATH

Become a Social Media Marketer PATH Social media marketers are an organization's direct connection to a consumer. Social media has dramatically altered marketing by allowing businesses to authentically engage with their customers. In this learning path, discover how to leverage social media in your overall marketing strategy, and learn best practices for helping you successfully connect with consumers. Social Media Marketing Foundations By: Brian Honigman Social Media Marketing: Managing Online Communities (2015) By: Megan Adams Social Media Marketing for Small Business By: Martin Waxman Social Media Marketing with Facebook and Twitter By: Megan Adams Marketing on Twitter By: Megan Adams Marketing on Facebook By: Megan Adams Advertising on Facebook By: Megan Adams Advertising on Instagram By: Anson Alexander Advertising on YouTube By: Anson Alexander Social Media Marketing: ROI By: Carlos Gil Social Media Marketing: Strategy and Optimization By: Martin Waxman

Diversity, Inclusion, and Belonging for All - LEARNING PATH

Diversity, Inclusion, and Belonging for All - LEARNING PATH  Learn about the challenges and opportunities inherent in working in diverse organizations. This transformative learning path reviews current thinking and best practices on essential topics such as bias in all of its forms, cultural competence, communication, allyship, and accountability. Course Unconscious Bias By: Stacey Gordon Course Diversity, Inclusion, and Belonging By: Pat Wadors Course Confronting Bias: Thriving Across Our Differences By: Vernā Myers and Arianna Huffington Course Skills for Inclusive Conversations By: Mary-Frances Winters Course Communicating about Culturally Sensitive Issues By: Daisy Lovelace Course Communicating Across Cultures By: Tatiana Kolovou Course Bystander Training: From Bystander to Upstander By: Catherine Mattice Zundel