Writing a Press Release Certificate

Andrea Holland PR Professional, Business Builder

Learn how to write press releases: formal, official announcements regarding something new or significant about you or your business. Done correctly, press releases can promote your brand, distribute important information, and even improve your SEO. In this short writing course, PR expert Andrea Holland explains how to write an effective press release. She begins with a discussion of what press releases are and then walks you through finding your story, preparing to write, getting your headline and subhead down, crafting body copy, adding your boilerplate, and distributing the release through a newswire. Follow along using the handout Andrea has included with the course—a template she uses to kick-start the writing process for her own clients.

Comments

Facebook Social Media Marketing Professional Specialization

📚 Facebook Social Media Marketing Specialization 🕐 7 months UCLA - Anderson School of Managment This six-course program, developed by digital marketing experts at Aptly together with Facebook marketers, includes industry-relevant curriculum designed to prepare you for an entry-level role in social media marketing. After an introduction to digital marketing and the main social media platforms, you’ll learn to establish an online presence, create posts, build a following, and manage your social media accounts. You’ll develop skills in creating and managing advertising campaigns in social media and learn to evaluate the results of your marketing efforts. Most importantly, throughout the program you’ll get to practice your new skills through hands-on projects, the results of which you can showcase through a portfolio of your work. Upon successful completion of the program, you’ll earn both the Coursera and the Facebook Digital Marketing Associate Certificati...

Art & Inquiry: Museum Teaching Strategies For Your Classroom Certificate

The Museum of Modern Art - 4WKS Lisa Mazzola Assistant Director, School and Teacher Programs Completed by Dawid F. Prestini April 6, 2021 4 weeks plus 2 hours for final project Grade Achieved: 88.21% Certifies their successful completion of Art & Inquiry: Museum Teaching Strategies For Your Classroom WEEK 1 Module 1: Introduction to Inquiry | Why Engage in Inquiry Around Art? This course will introduce ways to integrate works of art into your classroom by using inquiry-based teaching methods commonly used in museum settings. It is designed to give you the tools to create meaningful object-based learning activities that can be integrated into a wide variety of curricula. All the strategies covered emphasize literacy and critical thinking skills that connect across disciplines. WEEK 2 Module 2: Close-Looking and Open-Ended Inquiry In this module we will discuss and review the different ways that you can facilitate close-looking with your students and engaging in open-ended...

Create an A/B web page marketing test with Google Optimize

Create an A/B web page marketing test with Google Optimize Completed by Dawid F. Prestini May 2, 2021 1.5 hours Grade Achieved: 80% Certifies their successful completion of Create an A/B web page marketing test with Google Optimize In this 12-hours long project-based course, you will learn how to create an A/B web page marketing test with Google Optimize and Google Analytics, personalizing weight option, goals, targeting, activation, and using a sample Google Sites to practice. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions. Intro and get started with Google Optimize Activate Google Optimize, Analytics and install the extension Create a sample Google Site Install Optimize, Analytics and set up the first experience Create a page variant for A/B testing Set up page and audience targeting Create objectives Finish additional settings, traffic allocation and ac...

Dawid F. Prestini

Search This Blog