Skip to main content

Marketing on Facebook 2019 Certificate

Marketing on Facebook 2019 Certificate

Megan Adams Megan Adams Social Media Strategist, Viral Marketer


This course shows you the basics of setting up a Facebook account exclusively for business use and building out your page in a way that clearly identifies your brand. First, find out how to get started with Facebook and create a page. Next, discover ways you can build your audience by posting interesting and meaningful content. Then, learn how to use advanced features, including events and Facebook Live. Additionally, see how to promote your business and engage with your followers by leveraging comments and managing promotions. Tracking and analytics features are also covered. Upon wrapping up this course, you'll have the tools you need to create meaningful posts and identify winning strategies for building and maintaining a thriving community.

Learning objectives

  • Define what a Facebook page is and how it works.
  • Describe the benefits of adding photos and videos to your Facebook page.
  • Differentiate among the different formats for adding photos and videos to your posts.
  • Explain how to moderate your Facebook comments.
  • Recall the process for setting up a promotion.
  • Cite the importance of tracking your Facebook page views.
Labels:

Comments

Post a Comment

Popular posts from this blog

Facebook Social Media Marketing Professional Specialization

📚 Facebook Social Media Marketing  Specialization 🕐 7  months UCLA - Anderson School of Managment     This six-course program, developed by digital marketing experts at Aptly together with Facebook marketers, includes industry-relevant curriculum designed to prepare you for an entry-level role in social media marketing. After an introduction to digital marketing and the main social media platforms, you’ll learn to establish an online presence, create posts, build a following, and manage your social media accounts. You’ll develop skills in creating and managing advertising campaigns in social media and learn to evaluate the results of your marketing efforts. Most importantly, throughout the program you’ll get to practice your new skills through hands-on projects, the results of which you can showcase through a portfolio of your work. Upon successful completion of the program, you’ll earn both the Coursera and the Facebook Digital Marketing Associate Certificati...
2 comments
Read more

Create an A/B web page marketing test with Google Optimize

Create an A/B web page marketing test with Google Optimize  Completed by  Dawid F. Prestini May 2, 2021 1.5 hours Grade Achieved: 80% Certifies their successful completion of Create an A/B web page marketing test with Google Optimize In this 12-hours long project-based course, you will learn how to create an A/B web page marketing test with Google Optimize and Google Analytics, personalizing weight option, goals, targeting, activation, and using a sample Google Sites to practice. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions. Intro and get started with Google Optimize Activate Google Optimize, Analytics and install the extension Create a sample Google Site Install Optimize, Analytics and set up the first experience Create a page variant for A/B testing Set up page and audience targeting Create objectives Finish additional settings, traffic allocation and ac...
Post a Comment
Read more

Management of Fashion and Luxury Companies Certificate - University Luigi Bocconi

 Management of Fashion and Luxury Companies Certificate Completed by  Dawid F. Prestini May 7, 2021 Grade Achieved: 92% Certifies their successful completion of Management of Fashion and Luxury Companies Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course. What is Fa...
Post a Comment
Read more